The Athens local food scene was such an integral part of my college experience at The University of Georgia, and yet many students lacked an accessible way to learn about it. Static review sites like Yelp or Google can give basic information, but they’re unable to communicate the local flare that makes a place so special.

To address this issue, I created a guide that both provided basic information and colored in the details. I decided on a print solution instead of digital to maximize tactile sensation and lend the project a more personal feel.

When designing the look and feel, I took a brutalist approach, hoping to capture the same low-budget, ephemeral appeal that accompanies most zines. The saddle-stitch construction and one-color printing ensured production costs were low enough to print large quantities and leave them around campus, further extending their reach.